One of India’s fastest growing multi-platform entertainment networks, Viacom18 has announced its new digital business, Viacom18 Digital Ventures bridging traditional broadcasting and digital innovation.
Viacom has handpicked Gaurav Gandhi, an industry expert from within organization, as the Chief Operating Officer of this venture. His new role is effective 1st August 2015. Gandhi has earlier served as the Group Chief Operating Officer at IndiaCast Media Distribution (a TV18 & Viacom18 venture).
The decision to start a new line of business comes in light of the organization’s strategy to develop a convergent digital media platform for evolved consumers and marketers.